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Lecturer(s)
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Course content
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These informations are in the annotation of the course.
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Learning activities and teaching methods
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unspecified, unspecified, unspecified
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Learning outcomes
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Master's degree course takes up the basic Bachelor's degree course. Independent and creative approach of students is required. The students select their themes themselves; however, it must be an integral project, working out of which must continue throughout the 1st and 2nd, and the 3rd and 4th semesters. In the project, professional approach is required - selection of the theme, mapping the situation, updating according to the development in the sphere, cooperation with experts in the given issues and with other involved professionals (architects, photographers, etc.), where coordination and organizational approach of the graphic designer is necessary. Another step is managing a contact with the potential client, offering the project, and convincing arguments.
Thanks to the abilities acquired in the second semester of the Master's programme, the student is able to create a graphic design of the final work assignment independently. They can defend and promote their work both in writing and verbally before the final work committee, which substitutes the customer or investor here. The student is able to fully substantiate the solution they have used and to oppose objections if any. They can write a defence of their work and explain individual procedures used.
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Prerequisites
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Successful completion of the previous study
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Assessment methods and criteria
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unspecified
1. Realization and presentation of the final work according to the assigned theme 2. Defence of the final work in writing 3. Oral defence of the final work as part of the defence procedures 4. Credit for Studio and Workshops course
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Recommended literature
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Béla, Kéki. 5000 let písma. MF, 1984.
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Dusong, Jean-Luc; Siegwartová, Fabienne. Typografie - Od olova k počítačům. nakladatelství Svojtka a Vašut, 1997.
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Georges, Jean. Písmo paměť lidstva. Slovart, 1994.
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Hlavsa, Oldřich. Typographia 1-3. SNTL, 1986.
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Kočička, Pavel; Blažek, Filip. Praktická typografie. Computer press, 2000.
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Menhart, Oldřich. Nauka o písmu. SPN, 1954.
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Muzika, František. Krásné písmo. Paseka, 2005.
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