unspecified
Team work oriented written assignment, team presentation of the outcome, active participation. The course ends with a presentation (so-called investor pitch) of a team semester project, in which students prepare a business model for their startup. Most of the seminars will take the form of workshops, i.e. the learning the process of creating a business model with interactions with students. During the last week, students will present their projects. To achieve the goals and learning outcomes more effectively, the exercise may include a participation in specialized (online) events in cooperation with external corporate partners, such as a workshop on Design Thinking in cooperation with Google or other partner, hackathons, innovation days (DEX-IC EIT Health Innovation Day), bootcamps, business ideas competitions (Social Impact Award, T-Mobile Rozjezdy, SozialMarie, Vodafone Idea of the Year...), incubators etc. 40 % for a Written project (business model with description, budget) 40 % for a Presentation 20 % for Attedance and Activity (+ bonuses for extra activity) Extra bonus, e.g.: participation in a business ideas competition. Grades: 60 % -74 % = 3 (E = 60 - 66; D= 67 - 74) 75 % - 89 % = 2 (B =83 - 89; C = 75 - 82) 90 % -100 % = 1 (A) Organising a distance learning during the pandemic measures: The course is designed as practically oriented to get students acquainted with the tools of generating business ideas, creating a business model, its validation and investor presentation. Each exercise will take place: a) as part of a live online stream primarily using the Google Meet tool (alternatives are BigBlueButton, Zoom, MS Teams), or b) from a record available in e-learning (Moodle) directly or by the web link. By connecting to a video call, students' attendance will be verified. There are supportive presentations in PDF / PPTX format, prepared in the Moodle e-learning environment, are prepared for each exercise, which will guide students through setting up a startup. There might be other complementary materials, such as thematic videos, podcasts, articles, etc., available to the given topics. These resources will be available for students for each module/topic in the Moodle e-learning environment or they will receive web links to their student e-mails. Consulting hours Three options can be used: a) standard regular consultation hours, which will be listed on the department's website and in the teacher's calendar; (b) questions may be asked during and at the end of the live broadcast; c) individual "covid" consultations beyond the standard. The student can book these consultations at the time of standard teaching. Students interested in a consultation will communicate their interest in the consultation by booking in the teacher's Google Calendar. Subsequently, the student will receive an invitation from the calendar and a link to a video call in one of the video conferencing tools (primarily Google Meet). The consultation will not be recorded by the teacher and therefore, it will not be published.
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GERŠLOVÁ, Jana. Dějiny moderního podnikání..
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RIES, Eric. The Lean Startup.
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SRPOVÁ, J. a kol. Podnikatelský plán a strategie. Praha: Grada Publishing, 2011. ISBN 978-80-247-4103-1..
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VEBER, Jaromír, SRPOVÁ, Jitka. Podnikání malé a střední firmy. 3. vyd. Praha: Grada, 2012. ISBN 978-80-247-4520-6..
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