Course: Graphic design in public space I

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Course title Graphic design in public space I
Course code KDT/FU045
Organizational form of instruction Lecture + Lesson
Level of course Bachelor
Year of study 3
Semester Winter
Number of ECTS credits 1
Language of instruction Czech
Status of course Optional
Form of instruction Face-to-face
Work placements This is not an internship
Recommended optional programme components None
Lecturer(s)
  • Labudová Michaela, MgA. Ph.D.
  • Pavlíček Tomáš, doc. PhDr. Ph.D.
  • Sýkorová Lenka, doc. Mgr. Ph.D.
Course content
1. Public Art. Defining public space and the role of visual art here. 2. Graffiti and Street Art. What is and no longer art? Illegal art? How it affects graphic design. 3. D.I.Y. aesthetics in graphic design. Artis-rus spaces and their graphic identity. 4. Non-verbal communication in public space. What can graphic design do in a public environment? Information design. 5. Finding the outline of contemporary graphic design. 6. Technological aspects of graphic design. 7. Generative design. 8. Design in motion - motion graphic, motion design. 9. Exercises / student presentations. 10. The role of graphic designer - ethics, sustainability ... 11. Manifesto in design practice. 12.-13. Exercises / student presentations.

Learning activities and teaching methods
unspecified, unspecified
Learning outcomes
Graphic design surrounds us in public space at every step. The course will focus on current trends in graphic design, both in real and virtual environments. The course Graphic Design in Public Space I is focused to define the terminology and theoretical basis for public space and the role of graphic design and visual art in it. The concept of the subject connects theory and practice with workshop activities. It introduces students to selected phenomena, presents theoretical reflection and ideas and principles of critical practice.
The gained capabilities constitute an encompassment and an aquirement of knowledge and experience in the given field of study, they result from a concrete annotation of the subject and are aimed at a profile´s fulfilment of the graduate of the given field of study.
Prerequisites
Successful completion of the previous study

Assessment methods and criteria
unspecified
Attendance
Recommended literature
  • Armstrong, Helen. Graphic design Theory: readings from the field. New York: Princeton Architectural Press, 2009.
  • BARTLOVÁ, Anežka. Manuál Monumentu. UMPRUM, Praha, 2016.
  • BLAUVELT, Andrew. Tool (or post-production for the graphic designer. The Reader. ArtEZ Institute of Arts, Arnhem, Nizozemí, 2012.
  • DOHERTY, Claire. Out of time, out of place: public art (now). Art Books Publishing, London; New York, 2015.
  • Karous, P. (ed.). Vetřelci a volavky (Atlas výtvarného umění ve veřejném prostoru v Československu v období normalizace (1968-1989). Arbor Vitae, Řevnice, 2013.
  • KRATOCHVÍL, Petr (ed.). Veřejný prostor v ohrožení? Aktuální problémy městského veřejného prostoru z pohledu společenskovědních disciplín. Artefactum, Praha, 2018.
  • LUPTON, Ellen. Learning to Love Software: A Bridge Between Theory and Practice. Artifact, Volume I. Maryland Institute College of Art, Baltimore, 2007.
  • SHIM, Kyuha (ed.). Graphic #37 Introduction to Computation. Propaganda Press, Soul, 2016.
  • VOSKOVCOVÁ, Klára. Městem posedlí: ilegální umění v legálním světě. Taktum, Praha, 2012.
  • WACLAWEK, Anna. Graffiti and street art. Thames & Hudson, London, 2011.


Study plans that include the course
Faculty Study plan (Version) Category of Branch/Specialization Recommended year of study Recommended semester